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ONLINE: OUR AUDIENCE


CNBC.com Visitors

With CNBC.com advertising, reach a highly educated and affluent audience by incorporating your brand with a host of unique site features. With its collection of celebrity reporters and renowned financial personalities such as Jim Cramer and Maria Bartiromo, CNBC.com drives daily repeat traffic while maximizing viewer loyalty.




Reach Investors at the Point of Influence
CNBC.com helps advertisers reach educated and informed users who are looking to stay on top of the global financial markets and make smarter investment decisions.

Active Investors
Investor Type%CompUnique AudienceIndex
HHI $150K+13%341,000199
Current Market Value of Portfolio = $1MM+4%91,000169
Any Securities Owned82%2,148,000127
Have Any Brokerage Account70%1,847,000136
Any Online Investment Trasaction (Last 6 months)15%388,000283
Source: Nielsen 3Q 2010

C-Level/Senior Executives
Investor Type%CompUnique AudienceIndex
C-Level Executive/Owner - Any7%195,000205
EVP/SVP/VP (Job Level)5%123,000283
Senior Management - Any12%318,000206
Finance, Insurance, or Real Estate - Job Industry12%304,000282
Other Professional Services - Job Industry20%527,000143
Source: Nielsen 3Q 2010
Business Decision Makers & Influencers
Investor Type%CompUnique AudienceIndex
Any Business Decision Maker/Influencer29%761,000190
Financial Services Decions Maker/Influencer8%212,000283
Business Consulting Services DM/Influnecer9%229,000323
Business Equipment DM/Influencer11%292,000224
Marketing Services DM/Influencer7%189,000237
Source: Nielsen 3Q 2010


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